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Tag: Digital Experience Platform

Expericia > blog > Digital Experience Platform
modern enterprise marketing workspace showing a marketer confidently building a website using a drag-and-drop page builder on a computer screen. The interface should display widgets, content blocks, and a WYSIWYG preview of a landing page. In the background, subtle visuals of automation workflows or approval notifications symbolize workflow automation. The style should be clean, futuristic, and professional — with a corporate tech aesthetic, soft gradients, and brand-neutral blues and whites. Lighting should convey empowerment and efficiency.

The New Marketing-IT Truce, Powered by Sitefinity

For years, the relationship between marketing and IT has been defined by a constant friction point: the website bottleneck. Every time a marketer needed to launch a new landing page, update a call-to-action (CTA), or run an A/B test, they…

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Flat-style infographic with a digital marketing flow: blue cloud at the top labeled DynamicWeb, feeding into icons for eCommerce, CMS, and PIM, which connect downward into analytics, integrations, and customer experience tools.

How Dynamicweb’s Built-In PIM Centralizes Ecommerce Product Data

Managing product data at scale is more than an operational task. It is critical for survival. When enterprises handle 100,000+ SKUs, multiple versions, and complex approval flows, chaos often follows. A single missed update, mismatched attribute, or broken product feed…

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